Principal UX Designer who builds clear, scalable design systems across product and marketing experiences. I partner with teams to bring clarity to complex problems, creating beautifully crafted, high-quality solutions.
Loyalty & Shopping Platforms
Large scale commerce and rewards platforms spanning acquisition, core experiences, and design systems across airlines and financial institutions.
Cashback & Trust-Based Products
A B2C consumer-facing cashback platform and browser extension designed to build trust, clarity and differentiation in a competitive space.
Browser Extensions
Designing high-impact browser extensions operating within tight technical and contextual constraints, driving product adoption and real-world usage.
Scalable Design Systems
A mobile-first email design system standardizing rewards communication across clients while increasing flexibility and offer density.
Institutional Experiences
Content-dense, accessibility-driven sites balancing multiple audiences, complex information, and clear visual hierarchy.
